Luke is the Chief Operating Officer at FinancePond and has been leading small business research since 2019. He has 3+ years of experience working at one of the big 4 accounting firms and is a certified public accountant
Benjamin is our Chief Editor and he has been helping small businesses thrive since 2018. Benjamin is a business owner and prior to joining FinancePond, he worked in M&A at KPMG. Benjamin holds a BA in business and accounting.
William is our Content Quality Specialist at FinancePond and he takes pride in ensuring that every post published is BRILLIANT. William owns a nonprofit and has an MA from NYU and a Masters from Columbia University.
Jake is our Research Analyst at FinancePond and has been crunching data and creating case studies since 2015. Jake has over 3 years of experience in real estate funding and holds a BA in business and finance.
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Home > FinancePond Editorial Guidelines

FinancePond Editorial Guidelines

FinancePond’s mission is to provide helpful actionable information to small businesses and finance enthusiasts around the globe. In order to maintain our goals, we set strict guidelines and fact-check our content regularly to ensure that you get the most accurate and unbiased information available.

Our Mission

We are here to provide clarity for your small business and help you break through the tough roadblocks that are keeping you back.

Our readers deserve objective uptodate and accurate information, and we take all necessary measures to ensure that is the outcome. Recommendations and tips are our own and are not affected or influenced by our partners.

Editorial Principles and Independence

  • Our articles are thoroughly researched, fact-checked, and accurate.
  • Our content, specifically reviews, is written in an unbiased approach based on the services and our objective analysis of the facts.
  • The content produced by FinancePond is 100% original and reflects the opinions of our editorial team. Our content is not influenced by the companies involved or our partners who have no editorial oversight.
  • FinancePond does not accept compensation or payment of any kind for writing supportive or disagreeable reviews.
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